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Why Selling Money is the Ultimate Lifestyle Business

Meet Jason: a 37-year-old family man, who was hustling his life away in the corporate world as a sales rep.

He felt something was missing.

He craved spending precious moments with his young kids. He wanted control, flexibility, and most importantly, freedom. A couple of layoffs, long hours, and the Monday blues were wearing him down.

He wanted to escape.

Jason was already toying with the idea of solopreneurship, but he needed a path. A path that resonated with his passion for freedom and his need to provide a secure future for his family.

Equipment finance caught his eye. Why?

It’s simple, it’s easy, and it’s essential for business to operate and grow. His brother, a mortgage broker which is similar to a finance broker, seemed to enjoy the autonomy of his day, and Jason wanted that too but knew real estate was too volatile with too many moving parts.

My Equipment Finance Freedom program was the perfect fit.

Jason’s goal is to start his side business while holding down his 9-5. Once he starts making consistently $15K a month within 3-6 months he plans to leave his 9-5 in the dust.

He’s excited to have his kids’ laughter filled his days as he managed his time between family and his growing business.

Within 5 years, he plans on making $50K a month and start buying rental properties with his excess cash flow. He will be living his entrepreneurial dream. He even considers hiring a couple employees as he scales. Ultimately he envisioned passing the business on to his kids.

Jason’s Statement:

“I think there’s more to life than just working ’til you’re 65, 70 years old and then you got 10 years to sit there and hang out. It’s kinda stupid if you ask me.”

Transform Your Life from Employee to Solopreneur

When I left my sales job to build a finance business, I didn’t know what I was doing. That’s why I created the Equipment Finance Freedom program—to give others the shortcut I never had.

It’s a model that’s low-risk, requires minimal sales effort, and offers crazy commissions—up to 20% of the equipment cost financed. And the best part? The heavy lifting is done for you by equipment dealers who bring ready-to-sign deals straight to your inbox.

This isn’t just about making more money. It’s about working less, earning more, and having the freedom to live life on your terms. It’s about being a minimalist entrepreneur—focusing on one product, one method, one niche.

Since 2003, I’ve focused solely on equipment financing, and it’s brought me more income, more time, and more freedom than I ever imagined.

Why this Opportunity?

There are so many different business opportunities to explore.

It can be overwhelming.

I wanted to take a moment and show you why equipment financing makes so much sense.

I’ll let you decide:

  • Equipment is essential for business to operate.
  • Financing allows businesses to easily buy & sell equipment.
  • 79% of all commercial equipment is purchased using financing.
  • Brokers can make up to 20% of the financed amount as commissions.

Now that you have a good baseline understanding, let’s look at why it makes sense for the other parties involved:

Why Would an Equipment Dealer Want to Offer Financing:

🡺 Customer Loyalty: Make it easy for them once, they’ll come back.

🡺 More Profits: Often the training, shipping and additional services can be rolled into the financing.

🡺 Competitive Edge: You lose if you’re not offering flexible financing and your competition is.

🡺 Sell More Equipment: Financing options make it easier for customers to say “yes” on the spot.

🡺 Increased Sales Prices: People are more willing to go for the top-line model when financing is available.

Why Would a Business Owner Want to Finance Equipment:

🡺 Cash is King: The rule is always finance depreciating assets. Keep your cash reserves to run the business.

🡺 Tax Advantages: Most can take a 100% tax deduction. Invest in your business or invest in Uncle Sam

🡺 Simple & Fast: Most deals are approved same day — 2-minute application (No banks statements needed)

🡺 Predictable Expenses: A monthly payment means you can budget for it. Simple, no surprises.

If you’re tired of the grind, of working long hours for limited rewards, then it’s time to pivot. Equipment finance could be your gateway to financial and lifestyle freedom.

To your freedom,

Jermane

P.S. Whenever you’re ready: Equipment Finance Freedom 2.0:
Learn how to launch and grow your solopreneur finance business, no prior experience required. Transform your financial future and lifestyle today.

Ayesha Holud

Who Is Dan Koe?

I specialize as a writer and brand advisor for creators, influencers, and social media brands in the 7-8 figure range. My passion lies in exploring human potential, crafting lifestyles, and nurturing one-person businesses.

When you're prepared, here's how I can assist you:

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